Hi! You’re browsing a very old professional site I no longer maintain. Consider all this information for achival purposes only :). If you need me I can be reached at patrick.david.mcphail@gmail.com.

More: about, work, contact.

Professional & accessible web development & IT consulting services.

Black Fish provides web development and design services to businesses and non-profits of all sizes. I create interfaces, databases and content management systems while building long lasting partnerships with my clients.

This logo was bomb when Flash was supported.

“Black Fish interactive is everything a client could hope for - and more. We threw what seemed like a constant stream of requests at him and he fielded each one with expertise and graciousness. And he does much more than just execute; he also helped to shape and inform our desires in the first place. His turnaround time is outstanding and he delivers consistently on schedule. All around, on web needs and everything else, he's the best service provider we've ever engaged.” — Curtis Chang, Executive director: SixSeeds; CEO: Consulting Within Reach


Last updated in '09

I’ve been building terrible websites since the late nineties, and decent ones starting around '04. I still make bad ones for myself on occasion, but only good sites are offered via Black Fish interactive.

By day I create award-winning websites and online tools for iMarc, a full service web development company in Newburyport, MA. At iMarc I function as an interactive producer, focusing on project management but also working in all aspects of development for my team: database design, back-end coding, front end design implementation, as well as interface design and usability. As Black Fish interactive I do everything: design, information architecture, IT and IS consulting, application development, you name it.

Clients use BFi to achieve online best practices quickly and affordably.


North Shore, MA


  • Development
    • Back & front-end programming
    • Content Management Systems
    • E-commerce
  • Design
    • Interface design
    • Usability consulting
    • Branding
      (logos, style guides)
  • Strategy/Information architecture
  • Web Hosting
    • Server setup
    • Email setup/troubleshooting

“Patrick is incredibly responsive to Guard Support’s requests for website updates, design projects and other technical assistance. I’m impressed with his fast turnaround time and attention to detail. He’s also great at suggesting new options to accomplish our goals. I highly recommend his services to any organization or business.” — Sherry Handel, Executive Director, Guard Support.


Client List:

  • Applied Weather Technology, Inc.
  • Consulting Within Reach
  • Guard Support of MA
  • Garbrook Knowledge Resources
  • Hammer Foundation
  • Hayward Area Historical Society
  • Homeless Services of Santa Clara County
  • Krikorian Miller
  • Re-formation
  • Six Seeds


SixSeeds.tv is an extension of the SixSeeds foundation, focused on bringing great stories to families.

Black Fish interactive built a comprehensive editorial system for SixSeeds, allowing them to dynamically manage core content like articles, columns, sections, and contributors as well as complimentary content like photo galleries, polls and special features. The site is built to compliment the existing SixSeeds.org by funnelling new content between the two sites.

Services Provided

Strategy, design, development


Guard Support of Massachusetts stands by the families of the National Guard, providing emergency assistance in a quick and personal way. Guardsupport.org provides Guard members and their families quick access to the funds and resources they need.

Black Fish interactive built tools that allow Guard Support staff to manage online resources, news bulletins and events quickly and easily. BFi provided graphic design for the site as well as Guard Support's logo and collateral. The improved online donation workflow was instrumental in helping Guard Support raise over $250,000 in under a month.

Services Provided

Strategy, design, development, eCommerce, Flash


SixSeeds is a nationwide nonprofit focused on family based service and giving. Their site is packed with resources for families looking to serve locally and well as worldwide. SixSeeds provides grants, sponsors service projects and offers insights and advice all via it’s website.

Black Fish has worked with SixSeeds for over two years, providing information architecture and conceptual work during the initial launch, creating initial design compositions and the first iteration of the SixSeeds content management system (CMS). Since the launch the CMS has been expanded, blogs and interactive advice columns have been built and designed, and the look and feel has evolved into what you see today.

Services Provided

Strategy, design, development, email & IT setup, Flash


Hayward Area Historical Society acts as a steward to the history of the Hayward area in California. They offer special events, workshops and classes, as well as maintain a museum and three histroical properties.

Working closely with the society as well as Consulting Within Reach, Black Fish produced an updated architecture for Hayward's new site. Multiple tools were built that allow Hayward to sell products and memberships, showcase exhibits and collections, and present updates to the community.

Services Provided

Strategy, development, hosting, eCommerce, Flash


“Working with Black Fish interactive has been a great experience! He listened to what we wanted and needed and gave us a product that surpassed our expectations while being exceedingly patient and helpful with advice. I highly recommend Patrick.” — Diane Curry, Curator, Hayward Area Historical Society


redacted. :)

“Patrick created an absolutely jaw-dropping website for us. The art and tone captures our organization precisely.” — Charles Mitchell, re:formation.